Análise de uso
Google Analytics
4,7 mi sites
Google Analytics is a free web analytics service that tracks and reports website traffic.
Facebook Pixel
1,6 mi sites
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
- Guia
Cloudflare Browser Insights
1,2 mi sites
Cloudflare Browser Insights is a tool that measures the performance of websites from the perspective of users.
Site Kit
583,5 mil sites
Site Kit is a one-stop solution for WordPress users to use everything Google has to offer to make them successful on the web.
Microsoft Clarity
576,1 mil sitesSaaSFreemium
Microsoft's Clarity is a analytics tool which provides website usage statistics, session recording, and heatmaps.
Yandex.Metrika
315,3 mil sites
Yandex.Metrica is a free web analytics service that tracks and reports website traffic.
Snowplow Analytics
221,5 mil sitesSaaSCódigo abertoSob consulta
Snowplow is an open-source behavioral data management platform for businesses.
Matomo Analytics
198,2 mil sitesCódigo abertoFreemium · Pago por uso
Matomo Analytics is a free and open-source web analytics application, that runs on a PHP/MySQL web-server.
TikTok Pixel
192,7 mil sites
Hotjar
179,2 mil sitesSaaSFreemium · $ · Assinatura
Hotjar is a suite of analytic tools to assist in the gathering of qualitative data, providing feedback through tools such as heatmaps, session recordings, and surveys.
Linkedin Insight Tag
151,5 mil sites
LinkedIn Insight Tag is a lightweight JavaScript tag that powers conversion tracking, website audiences, and website demographics.
MonsterInsights
98,5 mil sitesFreemium · $ · Assinatura
MonsterInsights is the most popular Google Analytics plugin for WordPress.
Datadog
87,1 mil sitesSaaS$ · Pago por uso · Assinatura · Freemium
Datadog is a SaaS-based monitoring and analytics platform for large-scale applications and infrastructure.
Usada porCreditas,Figma,RD Station,Resend+1
PixelYourSite
81,3 mil sites$ · Assinatura
PixelyourSite is now probably the most complex tracking tool for WordPress, managing the Facebook Pixel, Google Analytics, Google Ads Remarketing, Pinterest Tag, Bing Tag, and virtually any other script.
HubSpot Analytics
76,6 mil sites
HubSpot is a marketing and sales software that helps companies attract visitors, convert leads, and close customers.
Google Analytics Enhanced eCommerce
58 mil sites
Google analytics enhanced ecommerce is a plug-in which enables the measurement of user interactions with products on ecommerce websites.
Quantcast Measure
56,9 mil sitesSaaSFreemium · Sob consulta
Quantcast Measure is an audience insights and analytics tool.
Pinterest Conversion Tag
55,8 mil sites
Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.
Naver Analytics
54,4 mil sitesSaaSFreemium · Pago por uso
Naver Analytics is a Korean based analytics service.
Google Call Conversion Tracking
54,3 mil sitesSaaSFreemium
Google Call Conversion Tracking is conversion tracking that shows which search keywords are driving the most calls.
- Guia
Plausible
47,4 mil sites
Plausible is an open-source alternative to Google Analytics.
Usada porDocumenso
comScore
43,4 mil sitesSaaSFreemium · $$ · Assinatura
comScore is an American media measurement and analytics company providing marketing data and analytics to enterprises; media and advertising agencies; and publishers.

Crazy Egg
39,3 mil sites
Adobe Analytics
39,1 mil sitesSaaS
Adobe Analytics is a web analytics, marketing and cross-channel analytics application.
- Guia
Vercel Analytics
34,8 mil sites
VK Pixel
33,9 mil sites
VK is a Russian online social media and social networking service.
Liveinternet
32,8 mil sites
LiveInternet is a website analytics service that provides traffic statistics and performance rankings for various websites.
Tinybird
32,7 mil sitesSaaSFreemium · Pago por uso
Tinybird is a cloud-native data processing platform that allows developers and data teams to build real-time data pipelines and perform complex data transformations and analysis at scale.
Google Ads Conversion Tracking
30,3 mil sitesSaaSFreemium
Google Ads Conversion Tracking is a free tool that shows you what happens after a customer interacts with your ads.
- Guia
PostHog
27 mil sitesSaaSCódigo abertoFreemium · Pago por uso
PostHog is the open-source, all-in-one product analytics platform.
Umami
25,6 mil sitesCódigo aberto
Umami is a self-hosted web analytics solution. It's goal is to provide a friendlier, privacy-focused alternative to Google Analytics and a free, open-sourced alternative to paid solutions.
Statcounter
24,7 mil sites
Ahrefs
23,6 mil sites$ · $$
Ahrefs is an online toolset utilised for search engine optimisation (SEO) and competitor analysis, which permits users to analyse their website's performance, track keyword rankings, identify backlink opportunities, and research competitors' websites, among other features.
- Guia
Mixpanel
22,2 mil sites
Mixpanel provides a business analytics service. It tracks user interactions with web and mobile applications and provides tools for targeted communication with them. Its toolset contains in-app A/B tests and user survey forms.
Usada porPicPay
VWO
21,4 mil sitesSaaS$$ · Assinatura
VWO is a website testing and conversion optimisation platform.

Baidu Analytics (百度统计)
21 mil sites
Baidu Analytics (百度统计) is a free tool for tracking and reporting traffic data of users visiting your site.
CallRail
20,8 mil sitesSaaSPago por uso · Assinatura
CallRail is a service that tracks and manages your phone leads, helping businesses to determine which marketing campaigns are driving quality leads.
BugSnag
20,8 mil sitesSaaSPago por uso · Freemium · Assinatura
Bugsnag is a cross-platform error monitoring, reporting, and resolution software.
Contentsquare
19,5 mil sitesSaaSSob consulta
Contentsquare is an enterprise-level UX optimisation platform.
- Guia
Vercel Speed Insights
17,3 mil sites
Vercel Speed Insights provides you with a detailed view of your website's performance metrics, based on Core Web Vitals.
Azure Monitor
17,1 mil sitesSaaSPago por uso
Azure Monitor collects monitoring telemetry from a variety of on-premises and Azure sources. Azure Monitor helps you maximise the availability and performance of your applications and services.
Amplitude
16 mil sitesSaaSFreemium · Sob consulta · Assinatura
Amplitude is a web and mobile analytics solution with cross-platform user journey tracking, user behavior analysis and segmentation capabilities.
Sift
14,9 mil sitesSaaS$$ · Assinatura
Sift is a CA-based fraud prevention company.
Ahoy
13,4 mil sitesCódigo aberto
Ahoy is a Ruby gem that provides simple and powerful analytics for Ruby on Rails applications.
Siteimprove
12,9 mil sitesSaaSSob consulta · Assinatura
Siteimprove is a digital analytics and content QA platform.
ExactMetrics
12,5 mil sitesFreemium · $ · Assinatura
ExactMetrics (formerly Google Analytics Dashboard for WP) plugin helps you properly setup all the powerful Google Analytics tracking features without writing any code or hiring a developer.
Leadfeeder
12,4 mil sitesSaaSFreemium · $$ · Assinatura
Leadfeeder is a B2B visitor identification software that tracks and identifies companies that visit your website.
Lucky Orange
11,5 mil sitesSaaSFreemium · $ · Assinatura
Lucky Orange is a conversion optimisation tool with features including heatmaps, session recording, conversion funnels, form analytics, and chat.
Dados da base aberta do Wappalyzer (enthec/webappanalyzer, GPL-3.0), atualizada toda semana. Número de sites do HTTP Archive (setembro de 2026). As ferramentas de código (frameworks, build, ORMs…) vêm de uma lista mantida pelo Faundr.